These are the tales making headlines in trend on Friday.
Levi’s and Barbie Ferreira collaborate on new model of 501s denims
Barbie Ferreira has come along with Levi’s to design her “dream” pair of the model’s iconic 501 model denims. “I’ve at all times needed to design clothes, and Levi’s is an ideal stepping stone,” stated Ferreira. “My relationship with Levi’s denims goes again to once I was a child. It is my dream informal put on and that is my dream collaboration.” The gathering is obtainable to buy now at Levis.com. {Fashionista inbox}
10 Journal to launch U.S. version
London-based indie trend title 10 Journal‘s U.S. version will launch in September with Dora Fung as editor-in-chief. Fung’s earlier gigs embody trend director at New York Journal and market and sweetness director at CR Trend E-book. 10 Journal‘s founder, Sophia Neophitou, stated, “I’m completely impressed by [Fung’s] vitality, work ethic, creativity and dedication to the 10 ethos.” {WWD}
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Why Okay-Pop guidelines trend week
For Enterprise of Trend, Robert Williams breaks down the rise of Okay-Pop inside the trend trade, and subsequently trend week. A number of main trend labels and homes have inked offers with among the most high-profile Okay-Pop stars (corresponding to Blackpink’s Jisoo with Dior and BTS’s J-Hope with Louis Vuitton). This Okay-Pop-fashion takeover coincided with Korean cultural breakouts in different media, such because the success of reveals like “Squid Recreation” and movies like “Parasite.” “We’re at this tipping level the place Korean affect is on the epicenter of the cultural zeitgeist,” stated Alison Bringé, chief advertising officer at trend consultancy Launchmetrics. “Manufacturers are on the lookout for methods to activate on a world degree, and Korean abilities ship that.” {Enterprise of Trend}
Homepage Photograph: Courtesy of Levi’s
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